Soft, sensitive and simply the best for your baby

You only want the best for your baby, and so do we. As sensitive as it is effective, the Pure Baby® is exactly that — free of BPA, dyes, and harmful chemicals. Designed for the delicate teeth and gums of 6–18 month olds, it softly massages the whole mouth as it works to remove plaque buildup on your little one’s tiny teeth.

1. Completely BPA & Synthetic Dye-Free

   We worked extra hard to steer clear of all the nasties for the Pure Baby, so you can rest easy knowing their smiles are in safe hands.
2. Safe and Sensitive Brush Head

   The smooth, cornerless oval brush is specifically designed with tiny mouths in mind, so you don’t have to worry about harming your baby when you brush correctly.
3. Special Bristles Made Just for Baby

   Pure Baby’s perfectly sized brush head has 8,000 pliable, vegetable-derived bristles — all super soft for cushioned brushing that’s comfortable for small mouths.
4. Easy-to-Grip Tapered Handle

   After extensive research and feedback from parents just like you, the easy-to-hold handle is designed to fit just as effortlessly in baby’s hand as it does in yours to enable soft and delicate brushing.